Business marketing is a very important part of any business that wants to stir the attention of the right customers who would someday utilize the products or services of a company. A proper sales pitch is the core of any marketing portfolio because it brings in new customers and makes the old ones stay. One of the many purposes of business marketing is to make the customers feel that they have spent their money on a good investment, namely, your product.
The first thing that an entrepreneur should do when marketing his business is to create a meaningful company statement that can make an impact on its potential clients. Your company statement should target your potential customers’ situations so they’ll find it easy to relate to your company. This will also instill confidence in them since they now feel that they can trust your company and its products.
Customers are becoming very wise because of the number of competitions in the market to choose from. Creating a quality sales pitch will lend class, integrity and value to your products. So it is important that your pitch is the exact duplicate of what your company stands for and who is it functioning for. A weak sales pitch will not capture any attention and will only be a waste of money and effort.
The key to successfully market your business is to know how to highlight the advantages that your customers can benefit from your company. You need to place your customers in every angle of your sales pitch so they would feel they’re given importance. Not only should the sales pitch provide the benefits of the product but it should also describe how it can solve specific problems of the customers. To make an effective sales pitch, make it more about your customers and less about the product.
Business opportunities in the food sector are unlimited. If you know the tricks and are well informed, you can no doubt give shape to your business dreams in no time. Restaurants today run well depending on a number of factors; these are brand identity, quality of food items served, menu, variety, courteousness in handling customers, locality, to name a few. When you can be an owner of a reputed brand in your area by buying a restaurant franchise, why not grab the opportunity. And if the menu well suits the Indian taste such as snacks food, namkeens, traditional sweets, Bengali sweets, chaat like pani puri, South Indian food, the effort of buying the restaurant franchise is well rewarded.
When you buy a restaurant franchise, you will have to pay some royalty money as well as percentage of the profits every month or annually or as decided. You no doubt become the owner of the restaurant, but you will have to follow the same method of food preparation, besides having the same menu. You will notice an increasing crowd right from day one. A little advertisement will further add to the crowd pulling factor.
You will always find sweets in the menu in every festive occasion. It is also in marriage, birthday, anniversary, and other functions. where all traditional sweets including Bengali sweets rule the roost; this is because having as well as distributing sweets is considered as good omen. Pani puri and chaat items are also served in most occasions. Another item that is served with tea or coffee is variety of namkeens. The most savored namkeens include bhujia, chana masala, mini samosas, dalmoth, and more.
The rasgulla and the rasmalai are two of the most popular Bengali sweets. Both the Bengali sweets items are found in sweets shops in every corner of the country. Preparation of rasmalai involves cooking of rounded pies of fine milk curd in syrup such that a unique texture is created. The pies are then soaked in full cream milk and then served with a shower of chopped pistachio nuts.
May, 5, 2014 : Company Profiles and Conferences presents a Company Report on “Jammu and Kashmir Bank Limited (J&KBANK) – Financial and Strategic SWOT Analysis Review”, which include anywhere banking, internet banking, SMS banking, ATM services, debit and credit cards, merchant acquiring, mutual funds, insurance services, and remittance services. It conducts banking business of the Central Government, and collecting central taxes for CBDT.
Jammu and Kashmir Bank Limited (J&K Bank) is a financial services provider, based in India. The company provides loans, insurance, tax products/planning, savings and deposits, cards, mutual funds, and non resident banking. It offers support services, depository services, third party services, and cash management services to its clients. The companys services include anywhere banking, internet banking, SMS banking, ATM services, debit and credit cards, merchant acquiring, mutual funds, insurance services, and remittance services. It conducts banking business of the Central Government, and collecting central taxes for CBDT. The company offers financial solutions for household, small and medium enterprises. J&K Bank is headquartered in Srinagar, Jammu & Kashmir, India.
Jammu and Kashmir Bank Limited Key Recent Developments
Jul 04, 2013: Jammu and Kashmir State Of India Inaugurates Drugi Micro Hydro Power Plant
This comprehensive SWOT profile of Jammu and Kashmir Bank Limited provides you an in-depth strategic analysis of the companys businesses and operations. The profile is bring to you a clear and an unbiased view of the companys key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.
This company report forms is the part of Profile on Demand service, covering over 50,000 of the worlds leading companies. Once purchased the highly qualified team of company analysts will comprehensively research and author a full financial and strategic analysis of Jammu and Kashmir Bank Limited including a detailed SWOT analysis, and deliver this direct to you in pdf format within two business days. (excluding weekends).
The profile contains critical company information including,
– Business description A detailed description of the companys operations and business divisions.
– Corporate strategy Analysts summarization of the companys business strategy.
– SWOT Analysis A detailed analysis of the companys strengths, weakness, opportunities and threats.
– Company history Progression of key events associated with the company.
– Major products and services A list of major products, services and brands of the company.
The concept of cord blood banking can be considered a boon to mankind. Placenta and umbilical cord that used to be discarded by doctors after delivery has now become a lifesaver. These organs are said to have a lot of potential and the cord blood stem cells collected from them can treat several pediatric disorders.
Disorders that can be cured with cord blood:
There are several disorders that can be cured if you decide to get your baby’s cord blood stem cells stored after delivery. Some of them include: Multiple Sclerosis Stroke Cerebral Palsy Spinal Cord Injury Beta – Thalassemia Cardiac Diseases Diabetes Parkinson’s Disease Renal Cell Carcinoma Acute/ Chronic Leukemia Plasma Cell disorders Alzheimer’s disease Renal Cell Carcinoma
Procedure of cord blood banking:
Baby or the mother will not experience any pain during the collection of cord blood. The procedure is safe and it just requires few minutes. Once the baby is born and the umbilical cord is clamped and cut, cord blood is collected immediately. A special bag is used for storage.
What are the benefits of cord blood banking?
There is no doubt that the process of banking the cord blood is expensive but if you look at it as an insurance of investment for your child’s future, the cost won’t matter. There are many children all over the world who suffer from lymphoma, leukemia, thalassemia, sickle cell diseases and other disorders that can be treated with cord blood transplant. All these kids can be cured if cord blood stem cells were stored during their birth.
How expensive is cord blood banking:
There are many families that cannot afford to pay for banking cord blood stem cells. Private banking is high in rates since the storage procedure is complex. Cost is one of the main concerns that stops many families from benefiting from cord blood banking. A lot depends on the type of cord blood bank you have chosen. For instance, StemOne is one of the leading cord blood banks in India that has been successful in offering this service to many families since 2005. You can contact the bank for their rates and more information about their services.
So, if you really want to make sure that your child’s health is secure after his birth, take the pain of finding more information on cord blood banking.
Author Bio: Indrajit Roy is the business development head of StemOne, India. He has a bachelors degree in molecular biology and been actively involved in this field for several years. He likes to share ideas and recent developments in the field of stem cell treatment and cord blood banking through writing.
In todays world people are very much familiar with the term insurance. Whether it is for life, health, vehicle, fire, disability or liability, insurance serves as financial tool for securing your life and property. It is a cover used for protecting you and your family from rising unexpected health expenses or certain life outcomes.
Simply we can say that insurance is used for managing the possible risks of future. It is an important part of your personal finance strategy. The money invested in insurance works like your emergency fund. It protects you from unforeseen circumstances for which you are not prepared. In this article, you will get to know why insurance is worth considering and how your financial needs are taken care by insurance policies.
Why insurance is taken?
It is important to understand that risk is a part of any persons life. Throughout your life you may face many kinds of risks such as financial losses, accidents, falling ill, etc. It is also necessary to know that risk increases as a person becomes old along with the increase in responsibilities. So, insurance is taken for such unexpected events and to maintain a good quality of life even while going through unforeseen adversities.
A rich person need not have insurance. Only the not so rich or poor need it to take care of his/her financial needs in unfavorable conditions. Insurance helps you to take care of the situations where large amount of funds may be required and it would be difficult or not possible to arrange money in that situation. So, in that condition, your financial needs are taken care by insurance.
Insurance is a security for your life and property
Every stage of your life needs insurance. Not taking insurance is like gambling with your savings. We believe that insurance is needed when income is low and financial needs are large, due to some negative outcomes. It is a good thing if you never have to en-cash insurance. Though insurance can take care of financial needs there will be still other non-financial negative outcomes that insurance cannot help.
With the help of insurance you can secure yourself and your family from unexpected and unfavorable conditions. Think practical and bear in mind that it is better to pay small premiums now than to pay huge amounts in future.
Plan to have adequate insurance
You should not take insurance as an investment tool, rather you must consider it as a personal financial tool that helps you to take care of your financial obligations and to maintain your familys living conditions, in the event of negative circumstances. A right kind of insurance with an adequate amount of coverage must be obtained. For this, you must evaluate your unique financial and family circumstances.
Having insurance is a way of protecting your quality of life and valuables. By this time you may have realized the importance of getting insurance to have financial peace even in unforeseen circumstances.
A contract for Difference or simply CFD is a powerful tool in the Australian share marketing scene. A beginner should definitely learn to trade with this tool among many others that he picks up through the learning process. Being consistently successful in CFD trade is some task. This trade is completely different from that of shares and warrants. In share trading, you lose money if you do not know the nuances to go about it. Before trading CFDs learn more about the techniques and strategies involved in it. Once you understand these strategies protecting your capital would become an easier task.
When you learn how to trade CFD, check for aspects like proven and tested techniques. Since this is a highly leveraged product charts out the trading strategies which are the most profitable. Learn to know where to enter the trade and where to make an exit, in your CFD trading education. Focus on managing your leverage and back test your CFD plans. There are different market models for CFD and you shouldlearn to tradewhile getting accustomed with them as a part of your CFD education. In good online educational sessions, you are exposed to webinars and forums. Besides access to expert practitioners and you also have an email support to clarify doubts and obtain other help.
Learn to trade CFD by applying the basic principles and managing the risks. With such knowledge you are competent enough to get safe profitable results. Be it CFD, trading or any other business, it is wise to know the flow of the business and the dangers expected from it, before investing any money in them. Learning CFD from an expert will keep you well prepared for the rest of your future in CFD. There are numerous online classes and others where you could personally visit. Check the one that suits you the best.
Any business, no matter how big or how small, starts out with an idea. The ideas were non-tangible things that entrepreneurs started up into real live businesses. Similarly, home based business entrepreneurs need ideas to start up. Perhaps you can take these ideas and turn them into money making businesses? Anyone with a computer, the internet, and a pulse can make them happen.
Idea #1: Start up a home based business by selling things on E-bay. Research what is selling on E-bay and get involved in that niche by buying wholesale and selling for profit. Learn the tips and tricks of how to effectively sell on E-bay and how to maximize your profits.
Idea #2: Find out about a topic that people want information on and would pay for that kind of information. Write an e-book or a report that contains the information that the people are looking for, and then sell it.
Idea #3: Buy or otherwise obtain private label rights products/articles/books/etc. You can do whatever you please with these. You can rewrite the books to your own taste and resell it for 100% profit. If you have a lot of PLR articles about a certain topic, you could compile those into a book for reselling.
Idea #4: Start up your own online store. More and more people are buying things online, so you could cash in on this. What exactly would you like to sell and to who would you sell it to?
Idea #5: Build websites for other people. Some people are too afraid to learn programming with HTML, no matter how many books they read or how many courses they take. You might have experience with websites or you can learn HTML from free resources. I know someone who got paid $75 for designing just one site, so there’s money to be made in this field.
Idea #6: Another home based business for an entrepreneur to start up is a service-based business. Perhaps you know how to get a complete idiot’s site to the top 10 search engine rankings for a certain keyword. There are people will pay money for that, you just have to put your business in front of them. Perhaps you can give consulting services in a certain area, or can do other services that people outsource. What other services can you think of that you can provide for money?
Idea #7: This is a popular one: join an affiliate program, and and get into the business of affiliate marketing. You promote products from these affiliate programs, and get paid commissions when you refer sales and sign-ups. If you can’t create your own product or service you should look into this.
These are seven great ideas for entrepreneur start up. But these are just a tiny sample as to what kinds of ideas are available to be turned into home based businesses. Use one of these ideas, or come up with your own, and start your own business.
Philippines National Bank (PNB) is among the largest banks in the Philippines in terms of assets. It is one of the most established bank in the country and included in the Philippine Stock Exchange.
During the American colonial period, PNB was established by the Philippine government on 1916. In 1980, it became the first universal bank in the country.
If you are thinking to apply for a bank account at PNB, you must prepare all the requirements before going to the bank to have a smooth processing of your application. It would be better if you can also apply for online or mobile banking once you applied for a new bank account.
Internet or phone banking is a good service offered by PNB since it will give you access to your account anytime and anywhere as long as there is an Internet connection. You can also pay your bills like utility bills online if you have Internet banking account.
The guide below can give you an idea on how to open a new PNB bank account. You can follow it for quick processing of your application.
1. Choose the PNB branch you would like to apply for a new bank account. It would be better to select the branch near public roads where there are many means of transportation.
2. Bring complete requirements when opening PNB bank account.
3. Prepare your money for initial deposit of your new bank account. Normally, for ATM and passbook account, the initial deposit would be P5,000 and P10,000 respectively. For applying a peso checking account, the minimum initial deposit would be P10,000.
4. Make sure to bring ball pen because sometimes there is no ball pen available at the bank. It is better to be ready than to have none.
5. Proceed directly to the new account desk when you arrived at the bank. Inform the bank officer you would like to open a new savings account. Fill up all forms and signature cards that will be given to you. Make sure you complete all the required data.
6. After finishing filling up all application forms and signature cards, handle to the bank officer you initial deposit, requirements and forms. This process may take 20 minutes or more since it will undergo checking and approval.
7. Normally, ATM or passbook will be available for pick-up to your PNB branch after 5 banking days had passed or you may ask the bank officer when it will be available to be sure.
PNB is one of the best banks in the country if you are considering to apply for a new savings account. If you want quick processing and approval of your application, remember to bring with you all requirements for opening a new bank account.
Making an investment is an extremely important decision, not just for business houses but also for individuals. It is crucial that investors consider a few things before they make their investment decision for certain. Market factors are very important and they should be given prime consideration, as they define the future of your investments.
As the global markets are still recovering from the hard-hitting subprime crisis of 2008, taking market factors into consideration have never been so important ever before. It is also necessary that investors consider their long-term goals and not just short-term interests before making an investment. This helps with avoiding a bad or rash investment decision. Let us have a look at some of the important points that demand consideration at the time of an investment:
1. Having an emergency repository of funds: It is a given that all investors must compulsorily have an emergency fund of sorts to help them cope with future exigencies, such as sudden falls in the market, unemployment, and so on. This emergency fund can be built using a portion of the monthly salary over a considerable period of time or alternatively, channeling a large part of the same towards building the fund over a lesser period of time. This would depend on personal choices and financial ability, etc.
2. Assessing ones financial position: Before entering the world of investing, it is extremely important that potential investors take time and conduct an assessment of their financial position. This step is mainly to help potential investors understand their financial risk-taking capacity and also their plan-goal compatibility, while taking the market conditions into consideration.
3. Pre-caution from fraud: Given that the markets are still only just recovering, it is not rare to find fraudulent practitioners in the world of finance and investment. Therefore, it is always advisable to be on the alert for fraud. One way to avoid entering into deals with fraudulent companies is by investigating their authenticity through research, and also checking with friends and family who are also aware of and are engaged in investment.
4. Types of assets and spreading investment risk: Out of stocks, bonds and cash, seldom does one see the simultaneous rise of all three types of assets at the same time. Therefore, it is best if the investor spreads his or her risk and decides to invest in more than one type. That way, in the event that the value of your investment in one type falls, the investment in the other is still available to compensate or fall back on.
If your dream includes you staying at home and making money you may soon find a way to make your dreams come true. There are several different jobs available for those who choose to make money from home. If you are ready to begin here are some tips to starting your own home business so you can make money for yourself.
What do you want to do? There are so many choices today that it makes it difficult to decide. Once you decide what type of business you want to run at home you will need to decide what equipment you will need. Another factor to consider is how much room you will need in your home.
Online survey companies are one way to make money. People are paid to make money. Money is made when you join in online focus groups and test new products that are not yet on the market. You must receive an invitation to the surveys in order to make money. This is a great way to make money from home part time.
Another way to make money online is to become an Affiliate Marketer. Becoming an Affiliate Marketer requires no money up front to get started. Here is how it works. You will need to promote products for a company. Contact the owner of the products and work out a deal to promote certain products on your site. When a product sales you will receive a commission. There are usually no fees to become an Affiliate Marketer. You wont need to ship out any products or handle invoices. You will be responsible for your own advertising to promote the product that you are offering. This should be the only expenses you have.
Create your own website and make money online. When you own your own website you can choose what products you want to sale. You can organize your site to sell the products that you feel are the most demanding or will make the most money. You can sell products from one company or list a variety of products from several companies. You can also list your own products that you make.
Promote your own skills by building your own website and then advertising. Design websites for others, promote your copywriting business, or offer a transcription service. Begin creating your business online now for a great retirement income.
Owning your own travel industry home business is another popular business that is becoming more in demand. Traveling is something people still want to do but now they want to find the best deals. You can offer them a discount in several ways; by traveling to certain destinations, by traveling in a group, by traveling certain times of the year, and by traveling during certain days of the month. There are several ways you can make more money with your online travel industry home business. You may need to try one or two of these businesses in order to find the right one for you.
The entire global economy is going through a tough phase now. A lot of people have already lost their jobs over the last couple of years and many more are living in the fear of losing their own. Quite interestingly enough, almost all the job cuts have happened in the private sector; there are very few government employees who have actually lost their jobs. Bank jobs in India are definitely better compared to the corporate jobs then it comes to job security, average salary and also annual benefits.
If you take a look at the list of Indian Banking jobs 2012, you would see that almost every banking departments has a couple of vacancies. Almost all the jobs that are featured in the list of Indian government 2012 require you to be an Indian citizen, have no criminal records and be above the age of 18 years. So, these are the basic qualities that are needed in a candidate who wants to apply for all such vacancies in India. Let us now take a look at the educational and other requirements:
As told earlier there are a variety of different banking jobs available in the list of Indian banking jobs 2012. The educational qualifications required for different posts in India are definitely different, but in most cases you are required to be at least a graduate in order to be eligible to apply for a post. Most jobs in India would require you to go through a written examination followed by an interview process. If you get selected, you would be put on training for a stipulated period of time during which you would be eligible for a fraction of the salary and benefits offered against the post. There are some job vacancies that would require you to have technical qualifications such as a degree in engineering or a diploma in applied sciences. In almost all the cases your degree or diploma should be verifiable and should have been awarded by an UGC recognize University or institute. For graduate level teaching jobs you need to have a postgraduate degree or doctorate on the subject of your choice in order to be eligible.
Experience With The Indian Army
If you have military working experience you would be eligible for almost all posts that are featured in the list of Indian banking jobs 2012. Most banking departments have a couple of reserved seats for ex-Army professionals and as long as you have proof of your service at the Army, you would not have to worry about the age limits specified by different banking jobs in India. There are some vacancies in India that give preference to ex-Army professionals; so, if you are serving the Indian army, you might as well think of taking up another job with a govt department after retiring from the Army!
You go to the trouble of doing a trade show to get business exposure. You want more business, and more revenue coming in. To get the most benefit out of the trade show you want to attract a large amount of people to your table. If you don’t manage to have a constant and steady flow of people to talk to then you are missing out on some of the possible connections.
If you are new to doing a tradeshow then there are three keys to having the best tradeshow booth and these things will ensure that you have the best possible turn out at your booth.
STAFF – Your staff must look professional and should be wearing your logo. This can be accomplished by the use of promotional pins, if promotional attire is not an option. They must be well trained in speaking to people with a full knowledge of your business and its purpose. The overall appearance of your booth has everything to do with your business presence at a tradeshow.
Promotional merchandise is extremely important here. The things that you give to attendees will be what also attracts many of them to your table. You need these items so that people have a way of remembering your company information. If you do use items that people find useful in their daily life they will be very likely to keep them.
Your area or booth needs to look uncluttered and tidy. It should have drapery and table covers that have your logo and are matching with company colors. You want to have a few of your fine promotional items showing so that people can see the good stuff that you are giving out. But keeping it simple looks good and will draw people.
You need piles of decent promotional merchandise to use as giveaways for your trade show. Large reusable promotional bags are a great way to get attention throughout the event.
The E-Loan Online Banking is one of the safest and securest of all the online banks for investing your money with. At E-Loan they use a SSL server that will confirm your connection each time you log in. This connection is encrypts all of the data and information so no outside party can view its contents. This is done with a 128 bit encryption.
This is what you would expect from an online bank that has made it mark in the financial community as providing a safe and convenient way for people and business to conduct their financial matters online.
This financial institution obtained it reputation by offering great interest rates on mortgages and car loans. Today they have expanded their financial services to also include savings and certificates of deposit accounts.
The current bank rates include a tiered format for their online savings accounts. The minimum deposits are $5,000, $10,000, $25,000, $50,000 and $100,000. The APYs are 0.15%, 0.45%, 0.50%, 0.55% and 0.65% respectively. For all balances below $5,000, the account will earn an APY of 0.05%.
The CD rates include 1 month CD that is earning an APY of 0.15%. The 2 month CD is earning an APY of 0.20%. The 3 month CD is earning an APY of 0.25%. The 6 month CD is earning an APY of 0.30%. The 9 month CD is earning an APY of 1.05%.
The 1 year CD is earning an APY of 1.26%. The 18 month CD is earning an APY of 0.75%. The 2 year CD is earning an APY of 1.00%. The 3 year CD is earning an APY of 1.15%. The 4 year CD is earning an APY of 1.35%. The 5 year CD is earning an APY of 1.90%. The 6 year CD that is earning an APY of 2.00%.
This is what E-Loan Online Banking has to offer. All rates are current as of June 2, 2011 but are subject to change without notice.
We strive to bring you the latest and most accurate data possible from the home sites of the financial institutions we name. Always remember, the bigger the risk, the larger the reward or loss. Invest with caution.
For you to learn a lot more regarding CD Rates Interest, Bank Rates, Sovereign Bank Online, CD Rates, SunTrust CD Rates, Chase Online Banking, Online Banks, Westpac Online Banking, CD rates, PNC Online Banking, chase CD rates from Author pay a visit to –
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Ally Bank is a business unit of Ally Financial the leaders in automotive financial services worldwide. Ally financial services is officially preferred source of financing for General Motors, Chrysler, Saab, and Thor Industries
This is an Ally Bank rates update for February 2011. While they do not handle mortgage loans, they do offer their customers CDs, savings, and checking accounts. For those that are unaware of it, this is the new name for the old GMAC Bank.
The current bank rates on the certificates of deposit include the special Raise Your Rate CD that is a 2 year term. The APY is currently at 1.50%, and can be increased once during the term of the CD.
There is also the No Penalty CD that is earning an APY of 1.20% for an 11 month term.
The online Savings Account is currently earning an APY of 1.09%. The Money Market Account is also earning an APY of 1.09%
The Interest Checking Account is earning an APY of 0.50% on balances below $15,000. On balances above $15,000, the APY is 1.05%
The standard CD rates include the 3 month CD that is earning an APY of 0.64%. The 6 month CD is earning an APY of 1.04%. The 9 month CD is earning an APY of 1.00%. The 1 year CD is earning an APY of 1.29%. The 18 month CD is earning an APY of 1.35%. The 3 year CD is earning an APY of 1.84%. The 4 year CD is earning an APY of 2.05%. The 5 year CD is earning an APY of 2.39%.
There are no minimum balances to open an account, but you must make a deposit in order to earn an APY. All of these Ally Bank rates were posted on February 1, 2011 and are still current as of February 18, 2011, but are subject to change without notice.
We strive to bring you the latest and most accurate data possible from the home sites of the financial institutions we name. Always remember, the bigger the risk, the larger the reward or loss. Invest with caution.
For additional resources involving financial help, please view PNC Online Banking, best bank savings rates,SunTrust CD Rates, Westpac Online Banking and Online Banks at
Industry Market Research Synopsis This Industry Market Research report provides a detailed analysis of the Commercial Banking in the US industry, including key growth trends, statistics, forecasts, the competitive environment including market shares and the key issues facing the industry.
Industry Definition This industry comprises establishments primarily engaged in accepting demand and otherdeposits and making commercial, industrial, and consumer loans. Commercial banks and branches of foreign banks are included in this industry.
Report Contents The Key Statistics chapter provides the key indicators for the industry for at least the last three years. The statistics included are industry revenue, industry gross product, employment, establishments, exports, imports, domestic demand and total wages.
The Market Characteristics chapter covers the following: Market Size, Linkages, Demand Determinants, Domestic and International Markets, Basis of Competition and Life Cycle. The Market Size section gives the size of the domestic market as well as the size of the export market. The Linkages section lists the industry’s major supplier and major customer industries. The Demand Determinants section lists the key factors which are likely to cause demand to rise or fall. The Domestic and International Markets section defines the market for the products and services of the industry. This section provides the size of the domestic market and the proportion accounted for by imports and exports and trends in the levels of imports and exports. The Basis of Competition section outlines the key types of competition between firms within the industry as well as highlighting competition from substitute products in alternative industries. The Life Cycle section provides an analysis of which stage of development the industry is at.
The Segmentation chapter covers the following: Products and Service Segmentation, Major Market Segments, Industry Concentration and Geographic Spread. The Products and Service Segmentation section details the key products and/or services provided by this industry, highlighting the most important where possible to demonstrate which have a more significant influence over industry results as a whole. The Major Market Segments section details the key client industries and/or groups as well as giving an indication as to which of these are the most important to the industry. The Industry Concentration section provides an indicator of how much industry revenue is accounted for by the top four players. The Geographic Spread section provides a guide to the regional share of industry revenue/gross product.
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